Who's Gonna Buy My House? You Should Know!

(May 17, 2015)

question of who is gonna buy my house When you get ready to sell your house and there is remodeling to be done, consider this, "Who is gonna buy my house?"  You should know the answer to this before you start remodeling, especially if you are looking to sell home fast.  Why?  Because you need to know your market.  You don't want to make the wrong kind of design choices, especially when buyers are so very picky these days.  Trust me, I know.

Don't Remodel Just to Your Own Style

I know I just took all the fun out of remodeling by saying ignore your own taste.  Well, that is sorta true.  Why?  Because what you like isn't necessarily what today's buyer wants.  Then how do you know what to do?  Keep an open mind, look in design magazines and at websites, such as Houzz.com (one of my personal favorites.  Find a house that is similar to yours.  After all, to keep costs down, stay with your house's current style.

Seek Opinions

You can start by asking friends, family and neighbors their opinion.  Warning:  you have to have thick skin to do this effectively.  Ask them what they would keep and what they might change if THEY were going to buy the house.  Some people might tell you how much they love the fireplace or the backsplash or the flooring.  That may have been one of the items on your remodel list.  If you get the same advice a few times on one of those areas, you may have just saved yourself some money.  Point being, don't remodel if you don't have to. 

80/20 Rule

You've asked your friends' opinions, which they were more than generous to offer.  You've looked at design magazines.  Now what?  Too many choices, right?  I can help make it a little easier, use the 80/20 rule.  You can't please everybody when you remodel your house, so try to satisy 80% of them.  That makes choosing projects and materials a little easier.  You can't please everyone, so don't try to.  After all, the goal is to sell your house fast.

"You can't please everybody when you remodel your house, so try to satisy 80% of them."


Have the demographics of your neighborhood changed?  What type of buyer is moving in, typically?  Researching the "who" is gonna buy my house is important.  Are there cultural decisions to make when remodeling a house, such as feng shui?  Are multi-generational families moving in together?  Is it a hipster crowd?  Young families?  Retirees?  Thinking about these different possibliites can help you make better decisions.

Neutral, Classic and Readily Available

Still stuck on what to do?  Here are 3 additional helpful hints.  Choose neutral colors for the house, nothing too bold.  Why?  It will appeal to lots of people (80%) and is therefore a "safe" choice.  Classic (timeless) choices are also great and safe choices.  Materials, like finished plumbing for instance, that are readily available in home remodeling stores, tend to be safe choices.  You don't want to pick materials that are the absolute newest and hottest thing out there.  Choose the styles that have taken hold in the last few years and appeal to lots of people.

Keep the question in your mind, "Who is going to buy my house?" when you are making decisions.  You are remodeling to sell the house, not to spend money you don't have to and not to make a design statement.  Save that for when you remodel your next personal residence.  For now, you want to sell your house fast

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Jennifer Shenbaum

Written by Jennifer Shenbaum

Jennifer Shenbaum is a real estate investor based in Southern California. She is a veteran of the housing market crash of 2007. Best of all, she offers free remodeling ideas to all who ask.

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