When the time comes to put your home up for sale, you’ll have a lot on your mind. What’s the best way to sell your home? How much should you ask? How will you get all the prep work done – and for that matter, what work should be done before selling a home? Perhaps most importantly of all, how will prospective buyers find your property?
The National Association of Realtors tracks these statistics. They look at how many homes are on the market at any given time, the averagedemographic of homebuyers, average prices, even the incomes of typical buyers. They also keep track of how people find houses for sale.
According to the NAR, 87% of homebuyers search for a house through a real estate agent. Just over half also search for homes for sale by looking for yard signs, 57% search using the Internet through mobile apps or websites, and 48% attend open houses. Just 20% of house hunters search printed newspapers to find properties.
What does all of this mean for you if you’re trying to sell your home? If you’re doing a for sale by owner, you’ll have to find a way to make yourself discoverable for buyers. This can be a challenge in this fast-paced world of instant results online and lightning fast communication. You’ll be competing with a lot of other homes on the market so you’ll need to be prepared to be creative to attract the people looking to find houses for sale.